lululemon athletica is an athletic apparel retailer. It is a self-described yoga-inspired and designer and retailer of technical athletic clothing. They recently opened up an new location on Stanford’s Campus in Palo Alto, CA. Prior to the launch of the store, we worked with the location owner to brand themed collateral and campaign materials to gear up for the grand opening. We worked with the building plans, color pallets, and layout design of the soon to be built location, and developed several items, making sure the integrity of the store’s brand was intact.